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Increase Employee Morale with Corporate Awards from BRAVA Marketing Promotions

Thursday, March 15th, 2012

In the current economic climate, employee bonuses are often hard to come by for most businesses, but it’s still necessary to keep your workforce motivated and performing as necessary. From an employee perspective, there is nothing worse than working hard and not being recognized when going above and beyond your normal duties. People love to be recognized for their achievements; and not being recognized can be extremely detrimental to employee morale and affect overall company performance and profits. Oftentimes, lack of recognition, not lack of financial compensation, is a huge factor in employee dissatisfaction. There is no better way to increase employee performance than recognizing individuals for a job well done than providing some sort of employee recognition or corporate awards program that provides gifts or tokens of appreciation.  

 

Here are a few tips if you are thinking about setting up an employee recognition or corporate awards program:

 

·         Recognition should be linked to achievable accomplishments.

·         Apply attainable criteria consistently so that it is fair and achievable for all employees.

·         Awards should be based on superior performance in order to encourage employees to outperform.

 

A few benefits of using corporate awards to boost employee performance and morale are:

 

·         Strengthening relationships between employees and company management

·         Helping your employees to achieve their professional goals, and feel good about their contributions

·         Helping employees to perform better and help increase the productivity of your organization

We have business gifts that can fit within almost any marketing budget. BRAVA Marketing Promotions has an array of simple and specialized Corporate Awards, such as Custom Engraved Crystal Corporate Awards, Laser-Etched Crystal Recognition Awards, Desk Clocks, Desk Sets, Executive Pens, Pins, and Recognition Plaques.

 

Don’t just wait until the end of the year to recognize achievement - you can provide small gifts on a monthly or quarterly basis, such as pins and or executive pens.

 

The most valuable asset for your company is your employees. Even if your budgets are constrained, you can still show your employees that you appreciate their hard work and dedication by recognizing their daily, weekly, monthly, quarterly, and yearly achievements. Taking simple steps to recognize employee achievement is one of the best ways to improve the productivity of your company and decrease staff turnover.

 

Contact BRAVA Marketing Promotions today if you are looking to set up or improve your employee recognition or corporate awards program.

 

BRAVA Marketing Promotions specializes in producing high quality promotional merchandise and unique custom printed products. These imprinted items are tailored to meet the specific promotional and marketing goals of large or small organizations and businesses. Contact us today for all your promotional product needs including personalized apparel, business accessories, trade show giveaways, corporate gifts, awards, and much more.

By: BRAVA Marketing Promotions

Get a Jump Start on Summer with Custom Branded Merchandise

Thursday, March 1st, 2012

Items that your clients can use in the summer make fantastic business gifts. Even though there’s still a little bit of winter ahead of us, giving your clients summer-related gifts branded with your logo is a great way to help them shake off the winter doldrums, look forward to the warm weather ahead, and remind them that you were the person who helped. Every time they look at that bottle of sunblock lotion imprinted with your logo, they’ll think of sunny days at the pool, lazy afternoons at the beach, and the creative company that provided them with such a great business gift.

Camping is a fun summer activity that many people enjoy. And it’s particularly popular right now because it’s a great activity for groups, organizations and families. Why not give your client a fleece blanket to ward off the chill once the blazing summer sun sets? A canteen to quench their thirst during long hikes is another fantastic piece of custom printed merchandise. Or you could present them with an umbrella to huddle under in case of an unexpected rain shower.

Nothing screams summer like a meal cooked on the grill. What if you presented your client with a grill imprinted with your logo? An indoor grill, an outdoor grill, or a portable grill that can be taken tailgating or on a camping trip would all be welcome business gifts. Make it a complete set and present a set of grill tools to go with it.

Give your client a summer business gift that says you care. Not only is sunblock a summer must-have, lip balm is, too. Or consider giving your client an ice pack to soothe any bumps or bruises that come with the hard playing that summer calls for.

There’s nothing like a summer picnic and for generations people have spread their blankets beneath a shady tree for a meal that would not be complete without the picnic basket to hold it. Another great business gift for the summer is a wine picnic basket that encourages your client to slow down, enjoy a glass of wine at sunset, and watch the fireflies come out.

Summer is a fantastic time to present your client with a business gift that invites them to enjoy everything the season has to offer. Contact BRAVA Marketing Promotions today and we’ll help you design a gift that will really impress your clients this season.      

BRAVA Marketing Promotions specializes in producing high quality promotional merchandise and unique custom printed products. These imprinted items are tailored to meet the specific promotional and marketing goals of large or small organizations and businesses. Contact us today for all your promotional product needs including personalized apparel, business accessories, trade show giveaways, corporate gifts, awards, and much more.

By: BRAVA Marketing Promotions

Tips for Achieving Success at a Tradeshow or Convention with Promotional Products

Tuesday, February 14th, 2012

Tradeshows and conventions are still an important part of many companies’ marketing and sales strategies, and you need to stand out among the crowd with unique promotional products, compelling marketing materials, and leave a lasting impression.

 

Despite the declines that tradeshows and conventions experienced in the mid-2000s, according to ExpoWeb magazine, “moderate but steady momentum in the [trade show] industry has been building [in] the last couple years.” It’s still one of the best ways for companies to display and showcase their products and services face-to-face with potential new customers in their target markets. However, before you jump in (or jump back in) to the tradeshow and convention arena, here are a few questions to keep in mind:

 

Are the attendees at the event within your target market?

Know the audience to make sure it’s worth the expense and effort. It’s ideal if you can obtain a preliminary attendee list up front so that you know exactly what types of businesses and roles will be represented. Are they the decision makers who might be interested in purchasing your products and services? Also, if attendees have paid to attend the event, you will likely encounter higher quality leads.

 

Is the event the right size so that it’s worth your time, money, and effort?

Of course this will depend on your business, but you need to make sure that you will be meeting with enough prospects to make the event a financial success. Ask yourself, do I need to meet with 1,000 prospects or 200 prospects?

 

Will your marketing and promotional materials leave a lasting impression in a sea of competitors?

Tradeshows and conventions provide the perfect opportunity to meet potential customers, distribute marketing materials, exchange business cards, and demonstrate your products and/or services. The problem is tradeshows can often be like a circus or the midway at a county fair. There are lots of distractions for your potential clients. You need to make sure that your company doesn’t get drowned out by all the noise and commotion. Are your displays and promotional materials unique? Will your business stand out in the crowd and leave a lasting impression with your potential customers?

 

BRAVA Marketing Promotions offers thousands of imprinted promotional tradeshow and convention event products – everything your company needs to make its marketing presence at industry tradeshows, conventions, and special events a success!

 

BRAVA can custom imprint your corporate logo, company branding, or unique advertising message on a huge selection of tradeshow and convention products, including promotional tradeshow displays and banners, custom imprinted table covers and fitted display table skirts, promotional event signs and banner signage, promotional product replica inflatables, trade show badges and badgeholders, promotional lanyards, printed logo promotional balloons, and much more.  

 

 Contact BRAVA Marketing Promotions today and let us create unique tradeshow and convention products to leave a lasting impression with your potential clients.

 

BRAVA Marketing Promotions specializes in producing high quality promotional merchandise and unique custom printed products. These imprinted items are tailored to meet the specific promotional and marketing goals of large or small organizations and businesses. Contact us today for all your promotional product needs including personalized apparel, business accessories, trade show giveaways, corporate gifts, awards, and much more.

 

By: BRAVA Marketing Promotions

But it Is Easy Being Green!

Monday, February 6th, 2012

Just about everyone can agree that protecting the environment is important, and it’s no secret that many are taking steps to do so. Businesses are noticing this trend and working toward being recognized as environmentally friendly. For some companies, like Whole Foods or Patagonia, being green is part of their image, but even companies that don’t have to go green for PR purposes are doing it.

Companies go green for many reasons. They may recognize that being viewed as an environmentally friendly company can attract business. They may wish to go green to protect themselves from environmental liability. They may realize that reducing energy use also reduces cost. Or they may anticipate rising oil prices or oil shortages and seek alternative forms of energy. No matter the reason a company chooses to go green, the growing number of companies that are doing so is exciting. 

Some companies insist that their environmental friendliness doesn’t stop at their front doors. These companies also choose to do business only with other companies that have a similar interest in protecting the environment. If you’re trying to partner with a company like this, promotional giveaways, as with any other company, are important because they help you stay top of mind and project a certain image. But if the company you’d like to partner with is environmentally friendly, you have to promote an environmentally friendly image as well. Leaving behind green promotional products will show your potential customer that you care about the same things they do.

Consider leaving a reusable water bottle with your logo on it. Every time your client or potential client quenches his thirst while reducing his use of disposable cups, he’ll think of you. Or leave your client with a notebook made of recycled paper or let her take a break in a busy workday by playing with a toy made of eco-friendly bamboo.

Showing clients and potential clients that you share their values is a great way to open doors, and by choosing custom printed eco-friendly items, you’re also helping the planet. Contact BRAVA Marketing Promotions today and we’ll help you project the right image to your clients.       

BRAVA Marketing Promotions specializes in producing high quality promotional merchandise and unique custom printed products. These imprinted items are tailored to meet the specific promotional and marketing goals of large or small organizations and businesses. Contact us today for all your promotional product needs including personalized apparel, business accessories, trade show giveaways, corporate gifts, awards, and much more.

By: BRAVA Marketing Promotions

A New Year and New Things for BRAVA

Tuesday, January 24th, 2012

Brad Duarte – BRAVA Marketing Promotions

Right off the bat, happy New Year everyone! From all of us at BRAVA Marketing Promotions, here’s hoping that 2012 has already been prosperous and enjoyable for you and your loved ones. 

 

As for us, we’ve made a couple of New Year’s resolutions. The first is a no-brainer – to continue providing the coolest and newest promotional products available. Of course, we’re still going to provide the best value, customer service, and satisfaction guarantee around, but those are no-brainers too.

 

The other resolution we’ve made is to keep the lines of communication open via this blog. Going forward, you can check in regularly to find out what’s happening with BRAVA, and in the world of promotional products in general. We’ll be updating weekly, so be sure to come back and visit often. This is one resolution we’re determined to keep!

 

So what’s your plan in 2012? Is your company going to maintain the status quo when it comes to getting the word out, or are you going to let the world know who you are and what you do? It’s true that the economy hasn’t changed dramatically from what it was in 2011, so maybe you’re concerned about budget. Don’t be. There are plenty of cost-effective ways to keep yourself top of mind with your customers.

Consider the humble pen. The world might be moving toward the digital age, but people still write things down. If they’re writing with a plain black pen, that doesn’t help your company at all. But if they’re using a pen with your logo and all of your company information on it, you’ve just made a potential new client. And you didn’t have to break the bank to do it.

The New Year is a blank slate. Fill it with new business! And let us help you do it. Contact BRAVA Marketing Promotions today!

BRAVA Marketing Promotions specializes in producing high quality promotional merchandise and unique custom printed products. These imprinted items are tailored to meet the specific promotional and marketing goals of large or small organizations and businesses. Contact us today for all your promotional product needs including personalized apparel, business accessories, trade show giveaways, corporate gifts, awards, and much more.

Imprinted Promotional Items Have a Direct Impact on Customers

Tuesday, July 19th, 2011

Brad Duarte – BRAVA Marketing Promotions


It has been proven that advertising your brand, company, products or organization has a direct impact on your target audience. After viewing information or even just an image, your message starts to get through. You may need multiple impressions to break through the clutter but even just a few impressions have a positive impact. It is always better to go after your target market with a multi prong strategy than a onetime only blast of any media type.


Using a custom imprinted item with your logo, web address and contact information is a great way to strengthen any marketing program. It is a fact that most recipients of a custom imprinted product are very reluctant to toss it out. Your impression will stay around for a long time and may influence others in the area by association.


Choosing an item that reflects your message will also help reinforce your brand. If you are a food company giving out related cookware or utensils is helpful. If you are launching a new product choose an item that will be associated with your launch. Many times an item already exist that can match up very nicely with your message. Search for it as the right item with the right message is a powerful combination.


It is not always the price of the item but the perceived value to the recipient that is key. There are many custom imprinted products that have a high perceived value that are reasonably priced. Choose unique items that will carry your message well, have an impact to your target market and meet your budget requirements.

Plan ahead and get creative!


BRAVA Marketing Promotions www.bravamarketing.com offers more than 400,000 unique custom imprinted promotional products to increase your organizations brand and marketing impact. Contact us at 877-239-1227 toll free for ideas on the best values in results oriented promotional marketing items.

Custom Branded Products Can Help When a Company Is Considering a Name Change.

Wednesday, February 23rd, 2011

Brad Duarte – BRAVA Marketing Promotions

 

How do you change the name of your company without losing clients and starting all over again?

 

Maximize the opportunity of your name-change to rebrand your company and communicate to customers.

 

Some companies involve their customers and employees in deciding on the name change.  Creating excitement and energy – maybe a contest, can have a positive impact.

 

Manage the transition of name-change with a well thought out communication plan.  Decide what, when and how to tell all your stakeholders – employees,  clients (active and former),  suppliers, prospects, business associates and key members of your external community.

 

Decide whether to communicate in stages or announce in a big splash. Some marketers believe it’s best to unveil the change with a big splash with internal and external actions on the same day or same week. Some situations may call for a more gradual introduction – using both names for awhile.

 

A highly effective strategy is to send letters to clients and key stakeholders explaining the logic behind the change – how it better reflects the product or services.  Send reminder notes in invoices and promotional emails and mailers.

 

Name-change actions will require the launch of a new (or updated) website, new building signage, new letterhead, business cards and email signatures.

 

Coordinate your press releases with social media posts.

 

Use targeted promotional products to support your name-change initiatives. Make sure your sales force has plenty of great “leave behinds” with extended shelf-life that show off your new company name and logo. Reach out to past clients with an exciting promotional product – a great opportunity re-engage.

 

Planning an event to announce the name change? Make sure you have plenty of custom imprinted promotional products to go around.

 

Select custom branded merchandise your customers and employees will be excited to receive.  Choose items that reflect your new brand image.  Think high quality, trend setter, thought-leader, cool factor…

 

Get creative!

 

BRAVA Marketing Promotions www.bravamarketing.com offers more than 400,000 unique custom imprinted promotional products to increase your organizations brand and marketing impact. Contact us at 877-239-1227 toll free for ideas on the best values in results oriented promotional marketing items.

Good Will Hunting – For Prospects

Monday, September 13th, 2010

 Brad Duarte – BRAVA Marketing Promotions

Anyone you meet can become a new customer or refer on to you.  Make sure everyone knows what you do, what your company sells or what your organization is about.  The last thing you want to hear is “we just awarded the contract to ABC Company, I didn’t know you did that!”  You are better off with comment s like “yea yea we know you sell X”.  You may be surprised how many of your friends don’t know what you do or what your organization does.

A business card is good, a logo item leave-behind is better.  Sure give everyone your card but also give them something they will remember and keep around.  A simple pen with your logo, http://www.bravamarketing.com/bm_writinginstruments  a custom printed product with your phone and web address will be around long after the business card goes into the circular file.  Not all promotional products are expensive.  There are lots of memorable items that can fit any budget.  Do you work for an IT, Computer or Software Company?  There are lots of computer related items that will get noticed and stay on the desk for a long time.  Make sure everyone you know has one.  Work in the food industry?  There is virtually a squeeze toy for every type of food possible.  http://www.bravamarketing.com/bm_stressballs-relievers  They are fun, memorable and hard to toss out. 

So the next time someone ask you what you do hand them your unique printed item with your information and logo printed on it.  Yes you can give them a business card too.  It is proven the promotional item stay around for a wild, are really remembered and will be asked about long after your card is missed filed!

BRAVA Marketing Promotions www.bravamarketing.com offers more than 400,000 unique custom imprinted promotional products to increase your organizations brand and marketing impact. Contact us at 877-239-1227 toll free for ideas on the best values in results oriented promotional marketing items.

SPF and Custom Imprinted Sunblock that is right for you.

Wednesday, July 14th, 2010

By Brad Duarte, BRAVA Marketing Promotions

 

We wanted to pass this along to you from one of our partners as it really helps clarify the confusion around Sunblock and SPF levels.

 

You may have heard the term “SPF”.  Most know it means Sun Protection Factor.  But that is still pretty vague.

 

Everyone’s skin is different.  If you think about it, not even two people from the same family will sunburn or tan identically.  So, some sort of a yardstick was needed to provide the population with suncare products and an explanation of how it all works.  And so was born the SPF.

 

SPF is not about the STRENGTH of the sunblock.  It is about the amount of TIME IT IS GOOD FOR.

 

When you go in the sun without sunblock, your skin will usually start to redden after a time.  Let’s say that amount of time is 10 minutes.  If you are using SPF 15 sunscreen, you will be protected 15 times this amount of time.  In other words, 10 minutes x 15 = 150 minutes or 2.5 hours.  This is factoring in not sweating, wiping or toweling off the sunscreen.  The time factor on how long you take to get red is based on several factors with YOUR skin, including how fair you are, and other genetic stuff.

 

So, the higher the SPF rating, the LONGER it is good for, not the STRONGER it is.

 

Most people don’t spend hours and hours in the sun.  Which means that going out for a while with SPF 15 might be fine for you, as long as you don’t wash, sweat or wipe it off.  It benefits you to have a stronger rated sunblock if you plan on being outside for a fair bit of time.

 

Check out the wide assortment of logo sunblock options in all SPF levels at http://www.bravamarketing.com/bm_sunblocklotion

 

BRAVA Marketing Promotions www.bravamarketing.com offers more than 400,000 unique custom imprinted promotional products to increase your organizations brand and marketing impact. Contact us at 877-239-1227 toll free for ideas on the best values in results oriented promotional marketing items.

Stimulus Package Fails to Impact Organizations Marketing Programs. Has All This Money Increased Your Marketing Budget Yet?

Wednesday, January 27th, 2010

By Brad Duarte, BRAVA Marketing Promotions

For most businesses the answer is no.  Sales and Marketing budgets are projected to still be under a lot of pressure for 2010.  In general ad revenues have not rebounded.  Even some of the larger corporations have cut back – no Super Bowl Pepsi commercials this year.  So what can you do to still motivate your staff, existing customers and generate new prospects?

One of the most proven methods is the strategic use of custom imprinted products.  Branded or Logo printed items handed out at the right time can have a dramatic effect on sales, contributions and good will.  For 2010 there are many new promotional products that are both cost effective and impactful.  

The big PPAI trade show was just held in Las Vegas where hundreds of new custom printed products were introduced.  This year creativity is off the charts as new items in just about all categories strive to be unique, progressive, useful yet economical and offering a high perceived value.  Remember a little something is better than nothing at all.  This year there are lots of new custom imprinted products in every budget range that your organization can use to help achieve your goals and objectives.

What’s New at BRAVA Marketing Promotions: http://www.bravamarketing.com/bm_newproducts

 

BRAVA Marketing Promotions www.bravamarketing.com offers more than 400,000 unique custom imprinted promotional products to increase your organizations brand and marketing impact. Contact us at 877-239-1227 toll free for ideas on the best values in results oriented promotional marketing items.

 
 
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